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Beautycycle 2012 Magalogue
The 4th edition of this unique direct mail marketing tool, the Beautycycle `magalogue' created for international beauty brand, Beautycycle.
2012
Creative Direction, Editorial Design, Graphic Design
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Artistry Ambassador Program
Logotype, brochure and press ad design for global premium beauty brand, Artistry's Ambassador Reward Program.
2012
Advertising, Branding, Print Design
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Broadway Winter Fashion Campaign
Mirvac inner city shopping centre, Broadway, required an instore campaign and catalogue to promote new season fashion and generate retailer awareness.
2012
Art Direction, Fashion, Retouching
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Kivia 2012 Launch Campaign
Designed to evoke a feeling of purity and simplicity, brand image creation for Kivia 2012 launch campaign.
Complete brand roll-out for multiple applications for online, print and social media. 2012 Branding, Print Design, Web Design -
Catalogue and Brand Rejuvenation
Catalogue style and brand refresh for this Australian retailer. New look and feel, designed to enhance the image of quality and value. Featured here, 2012 Australian Catalogue Awards finalist and winner.
2012
Art Direction, Fashion, Retouching
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Just Jeans Spring Fashion Promotion
Concept and design for Just Jeans Spring fashion instore promotion.
2012
Fashion, Graphic Design
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Chifley Plaza
Instore and advertising promotions for premium Sydney inner city shopping centre, Chifley Plaza.
2012
Art Direction, Branding, Fashion
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Ambassador Program Logo Proposal
Logo proposal for an exclusive loyalty program for premium beauty brand, Artistry.
2012
Branding, Icon Design, Typography
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Madison 2013 Promotion
Promotional material to showcase Australian fashion and lifestyle title, Madison's, new positioning line and inform advertisers of their aspirations for 2013.
2012
Fashion, Graphic Design, Typography
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Product Creative Direction & Retouching
Creative direction and retouching for beauty and consumer products.
2012
Art Direction, Creative Direction, Retouching
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Beautycycle Launch Campaign
Beautycycle by Amway, Australian launch campaign featuring brand ambassador and Aussie swimming legend, Libby Trickett.
2012
Art Direction, Graphic Design, Retouching
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Retail/Catalogue Collection
Selection of catalogue work for Australian retail clients.
2012
Editorial Design, Graphic Design
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2012 Winter Fashion Photography Art Direction
Fashion art direction and retouching.
2012
Art Direction, Fashion, Retouching
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Creation Visual Merchandising 2013 Branding
Creation Visual Merchandising specialises in creating unique visual displays for modern retail spaces. This project included identity redesign, branding development and recommendations for this progressive creative business.
2013
Branding, Fashion, Typography
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Strand Arcade Christmas Catalogue
Concept, art direction, styling, design and retouching for Sydney inner city shopping arcade, The Strand's Christmas catalogue.
2012
Art Direction, Fashion Styling, Graphic Design
